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YLD Business Development Seminar
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Online registration has closed. Walk-ins are welcome, limited seats are available. Contact CLE Coordinator Colleen Glatfelter at with any questions.

When: Friday, February 22
8:30 a.m.
Where: Campbell Law School, Room 308
225 Hillsborough Street
Raleigh, North Carolina  27603
United States
Contact: Colleen Glatfelter

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If you’re a young lawyer looking to enhance your practice and earn a few CLE credit hours, join us at Campbell Law School from 9 a.m. – 1:15 p.m. on Friday, February 22 for the YLD’s annual Business Development Seminar. This popular program will again feature multiple speakers and panel discussions covering an array of topics, including marketing your practice, ethics and substance abuse. One hour of ethics, one hour of substance abuse/mental heatlh, and two hours of general credit are pending. CLE credit is free for WCBA members and $30 per credit hour ($120 total) for non-members. 



8:30 – 9 a.m. : Registration and Breakfast

9 – 10 a.m. : "Common Ethics Issues and the Grievance Process" | Josh Walthall and Savannah Perry, NC State Bar (1.0 Ethics)

10 – 11 a.m. : "Stories of Renewal and Recovery" | Lanee Borsman and Brian Burtram, NC Lawyer Assistance Program (1.0 Substance Abuse/Mental Health)

11 – 11:15 a.m. : Corey Wessel, Wessel Group

11:15 a.m. – 12:15 p.m. : "Meet Them Where They Are: Writing Content That Converts Casual Consumers into Clients" | Hallie Kennedy, Director of Marketing, NC Bar Association (1.0 General)

12:15 – 1:15 p.m. : "Elements of a Go-To Lawyer's Marketing Plan: What You Need to Know Today to Attract the Clients You Want to Serve Tomorrow" | Laura HudsonDirector of Marketing & Business Development, Ward and Smith (1.0 General)

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